Jacobs Inn is a hostel situated in the heart of Dublin city. As one of Dublin’s top rated hostels they have a variety of nationalities walking through their doors. The brief was to create something that reflected the company being Irish but to also make sure the brand would appeal to young explorers of the world. I gathered inspiration from all things Irish. The iconic Sugarloaf mountain, the Dublin Spire, the Giant’s Causeway and the extinct Irish Elk.